Exclusive Add-On Experience During Registration, transportation includedBus departs 9:30am from Main Entrance, LVCC
Arrives back to LVCC by 12:30pm
Get an exclusive, behind-the-scenes look at how Wynn Nightlife builds and markets one of the most successful nightlife brands in Las Vegas. Whether you run a bar, restaurant, or hospitality venue, this masterclass will show you how branding, digital marketing, and data-driven strategies can transform your business and help you stand out in a competitive market. What You'll Learn: - How to position your brand for success in a crowded market
- Insider marketing strategies from one of the most recognized nightlife brands in the world
- How to use data to drive customer engagement & loyalty
- Behind-the-scenes look at a major campaign launch from concept to execution
- Emerging trends & challenges in hospitality marketing
EXPERIENCE BREAKDOWN - Welcome with Wynn Nightlife visuals & brand history
- Complimentary drinks & exclusive Wynn Nightlife gift bag
Masterclass at Intrigue Nightclub (10:30 AM - 12:00 PM) - The Evolution of Hospitality Marketing – How consumer behavior and digital trends have changed marketing
- Branding & Storytelling – How Wynn Nightlife creates a premium experience through strategic marketing
- Social Media & Digital Influence – How to leverage influencers, content, and targeted ads for maximum reach
- Behind-the-Scenes of a Residency Campaign – Step-by-step breakdown of launching a high-profile entertainment event
- Data-Driven Decision Making – How to measure success and optimize your marketing strategies
- Q&A with Emilio Gonzales – Interactive discussion to answer your biggest marketing challenges
Departure (12:00 PM)