Bar & Restaurant Expo 2025

Are you truly owning your restaurant or bar? Do you have the systems in place to scale, or are you getting bogged down in daily tasks that don’t move the needle?
In the fast-paced hospitality industry, real success comes from mastering ownership—not just of your business, but of your time, your team, and your future. My Ownership Masterclass is designed to equip you with the actionable tools and mindset needed to take full control and drive your business forward TODAY!
In this game-changing session, you’ll learn how to:

• Build and Implement Scalable Systems: Develop workflows and Standard Operating Procedures (SOPs) that streamline operations and allow you to focus on strategic growth.
• Prioritize What Truly Matters: Learn to triage your workload, distinguishing between what you can do and what you should do to maximize impact.
• Instill Core Values that Drive Performance: Create a values-driven culture that aligns your team with the mission, ensuring every decision and action contributes to your success and how to fix those that do not.
• Focus on What Moves the Needle: Identify the key activities you need to do, to drive results and delegate or systematize the rest, freeing you up to lead effectively.

This masterclass is your opportunity to step into true ownership, creating a business that thrives because you’ve designed it to. Take control, scale with intention.
Claim Your Spot Now and Start Owning Your Future.

What would compel a prospective customer to go out of their way to try your food, or even pay a premium to dine with you? Imagine doubling your prices and still having people line up to order. Too many restaurants remain undifferentiated in a crowded "commodity" market, but by drawing inspiration from iconic brands like Hermès, Bentley, and Krug, you can create a product that people truly crave. This session will show you how to cultivate a brand that builds raving fans and sets your restaurant apart.
Key Takeaways:

• Identify what makes your brand unique and worth a premium price.
• Learn how to create experiences that customers actively seek out and prioritize.
• Discover how luxury brands cultivate desire and loyalty among customers.
• Develop strategies to transform your offerings from commodities to craveable experiences.
• Build a loyal customer base by applying principles from the world’s most exclusive brands.

Stepping into the role of lead or head bartender is a pivotal career decision that can unlock exciting growth opportunities. In this two-part masterclass, you'll learn how to evaluate and prepare for this leadership position thoughtfully and strategically. We'll also dive into the often-overlooked but essential skill of listening, equipping you with tools to lead effectively, resolve conflicts, and build stronger relationships with colleagues and guests alike. This session will set you up for success not only as a bartender but as a respected leader in the hospitality industry.

In this 90-minute masterclass restaurant general managers will learn how to transform a standard pre-shift meeting into a powerful tool for enhancing team engagement, improving service quality, and boosting overall restaurant performance. This session will provide actionable strategies to elevate the pre-shift from a mechanical task to an energizing, culture-building event. Attendees will gain insights into structuring pre-shift meetings that not only prepare staff operationally but also inspire and motivate them, leading to stronger guest experiences, improved staff retention, and increased revenue.
Key topics will include the importance of creating a consistent and intentional pre-shift structure, how to develop and convey core values, and practical methods for continuous staff education and growth. Participants will leave with clear guidelines on how to organize, lead, and sustain pre-shift meetings that drive success across all levels of the restaurant.
Participants will know how to:

• Standardize Pre-Shift Content: Use a structured format that includes daily and weekly focuses based on monthly educational themes such as service excellence, hospitality, and food knowledge.
• Invest in Engagement: Spend 20-30 minutes on pre-shift meetings daily, ensuring that both FOH and BOH staff are engaged, motivated, and prepared to create an exceptional guest experience.
• Develop Core Values: Ensure that pre-shift meetings communicate your restaurant’s core values in real-time application, fostering a sense of purpose and alignment among staff.
• Support Management Growth: Train managers to be effective leaders and educators through the pre-shift structure, providing them with tools to motivate and guide their teams.
• Boost Staff Retention: Use pre-shift meetings as a platform for continuous education and team-building, reducing turnover by making staff feel valued and invested in their growth.

In this masterclass, participants will delve into crucial techniques, discover strategies, engage in practical hands-on activities, and access valuable tools and resources to pave their path to successful bar management.
Attendees will:
• Learn essential leadership skills to effectively manage a bar and inspire your team.
• Understand how to design a well-balanced and sustainable beverage menu that appeals to your clientele.
• Gain insights into accurately costing your beverage program to ensure profitability and sustainability.
• Participate in hands-on activities that reinforce key concepts and practical skills.
• Access helpful tools and resources to support your journey towards becoming a successful bar manager.

Details Coming Soon!