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Monday March 24, 2025 11:00am - 1:00pm PDT
Limited capacity & transportation is provided! Additional registration add-on item and fees apply to attend. Add to any registration pass.

In recent years, many bars have embraced trends such as high-end glassware, craft ice, homemade ingredients, and elaborate garnishes. However, some of the world's most iconic bars have achieved lasting success without adhering to these mainstream practices. This masterclass will explore how to establish your own timeless trends, ensuring your bar remains distinctive and memorable for years to come.

Key Takeaways:
  1. Understand the limitations of following mainstream cocktail trends.
  2. Discover strategies to develop unique and enduring bar concepts.
  3. Learn from case studies of iconic bars that have set their own standards.
Bus Schedule:
10:30am - Bus departs from Las Vegas Convention Center to Southern Glazer's Wine & Spirits
11:00am-1:00pm –Mixology Training
1:30pm - Bus arrives back at Las Vegas Convention Center

Speakers
avatar for Livio Lauro

Livio Lauro

Director of Mixology and Spirits Education, Southern Glazer's Wine & Spirits of Nevada
Livio Lauro is a renowned figure in the beverage industry, currently serving as the Director of Mixology and Spirits Education at Southern Glazer's Wine & Spirits of Nevada. With over two decades of experience, Livio has been instrumental in shaping modern mixology trends and educating... Read More →
Monday March 24, 2025 11:00am - 1:00pm PDT
Southern Glazers Wine & Spirits

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