Access to watch the Shake It Up Competition is included in all registration passes.
Bar & Restaurant Expo is the official location for the United States Bartenders' Guild (USBG) National Cocktail Competition.
Get ready to witness the cocktail event of the year – the electrifying USBG Shake It Up Competition that will have you on the edge of your seats!
Watch this thrilling competition as the most talented bartenders go head-to-head in a battle of creativity, speed, and skill. Witness mind-blowing cocktail concoctions that push the boundaries of what you thought a drink could be.
Support the bartender community and cheer on the National Finalists in both the Classic and Flair Division! Spotlight Stage, Future Proof Experience
