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Tuesday, March 25
 

1:00pm PDT

New Pour, New Profits: Capturing Revenue and Customers with No & Low Alcohol Programs
Tuesday March 25, 2025 1:00pm - 1:45pm PDT
TBA
In this panel, top operators will discuss strategies for capitalizing on the growing demand for low and no-alcohol beverages. Learn how to innovate your beverage program while maintaining profitability and guest satisfaction. Gain insights on how to curate menus that appeal to a wider demographic and reflect current industry trends.
Attendees will: 
  • Explore the latest consumer preferences for low/no alcohol options.
  • Learn about successful strategies for marketing and promoting these offerings.
  • Discover how to maintain profitability while adjusting your beverage program.
  • Understand the importance of staff training to ensure quality and consistency.
  • Hear real-world success stories from operators who have excelled in this category.
Tuesday March 25, 2025 1:00pm - 1:45pm PDT
TBA

2:00pm PDT

Data-Driven Decisions: Using Analytics to Shape Your Beverage Marketing Strategy
Tuesday March 25, 2025 2:00pm - 2:45pm PDT
TBA
Unlock the power of data to drive your marketing strategy and make smarter decisions for your bar or restaurant. In this session, you’ll learn how to leverage analytics to target the right customers, optimize your promotions, and maximize your marketing ROI.

  • Identify metrics that matter for your business.
  • Learn how to track customer behavior and preferences.
  • Use data to create personalized, effective marketing campaigns.
  • Optimize your promotions for better reach and engagement.
  • Make informed decisions that boost sales and customer loyalty.
Speakers
avatar for Matt Crompton

Matt Crompton

VP Beverage Alcohol On Premise (Americas), NielsenIQ
With 15+ years of experience working with Beverage Alcohol clients, Matt is an expert in all things On Premise. He has managed and provided consultancy for some of the largest Beverage Alcohol manufacturers across Europe and the Americas, helping his clients to build On premise strategies... Read More →
Tuesday March 25, 2025 2:00pm - 2:45pm PDT
TBA
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